A Social Media Enthusiast's Privacy Conundrum

by Adam Rosenberg

If I learned one thing at SXSW (other than the fact that man cannot live on BBQ alone) it was that working in both the social media and privacy advocate space can be really challenging. My experiences with the draw of new social media toys like location-enabled devices combating the push of raising awareness of oversharing and online privacy have been documented in our video adventures, but still I find myself intrigued by what seem to be two opposing core values instilled in the privacy and social media communities, respectively.

At the conference I spent a lot of time with social media and new media communications specialists from various organizations. While they did vary in age – a majority, would be considered millennials and were definitely the younger, savvy "I grew up using the Internet" types of folks. They all said pretty much the same thing when it came to their approaches and goals from social media outreach: they were looking to be able to connect with as many people interested in the same subject matter as they are. Oversharing? Not a concern, as long as they have control over what is sent out. Privacy settings?

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